IP is an asset class, not paperwork
Strong intellectual property is the single biggest reason valuations differ between two otherwise identical businesses. A registered trademark, copyright or patent is the legal title to that asset. Without it, you have an idea; with it, you have property.
Indian IP law is robust and largely aligned with international treaties, but enforcement requires proactive registration. Common-law rights exist but are far harder to defend.
Which protection do you need?
- Trademark — Brand names, logos, slogans, sound marks, packaging trade dress
- Copyright — Software code, written content, music, films, artwork
- Patent — Novel inventions with industrial application (technical, not aesthetic)
- Design — Aesthetic and ornamental aspects of an article
- Trade Secret — Information protected through contracts and process control
The trademark journey
Trademark registration in India typically takes 12–24 months from filing to certificate, but rights are protected from the date of application. The journey involves search, classification across the 45 NICE classes, filing, examination, publication in the Trademark Journal, and finally registration.
About 60% of applications face an examination report. A well-drafted reply, ideally with case law, resolves most objections without a hearing.
Going global
The Madrid Protocol allows a single Indian application to extend trademark protection to 130+ member countries. For patents, the PCT route reserves your priority date in 150+ countries while you decide which jurisdictions to actually file in.
Frequently asked
Can I use the ™ symbol before registration?
Yes. ™ can be used the moment you file. The ® symbol can be used only after registration.
How long does trademark protection last?
Ten years, renewable indefinitely in 10-year blocks.
